In my last blog post I wrote about Ellen that selfie with all those other celebs at the Oscars and how it was a publicity stunt for Samsung and this post is, sadly, about another viral publicity stunt. For me it takes all the joy out of something to realize that it was a sham, just some deeply-embedded commercial. It has made me wary of new memes, especially viral videos, which will be related to today’s topic.
I was browsing Facebook when I saw a video entitled “First Kiss” that promised ... read more
(Caution for swearing in some of the videos!)
A video of a host or multiple hosts playing a videogame, some are meant to be comedic while others are actually be instructive to help players through the games that are being played. The name “Let’s Play” is essentially short for “Let’s Play (insert videogame title)”, which I think is charming since it implies that the viewer gets to experience the game along with the host in a way that is fun and personal.
To explain why Let’s Plays ... read more
It's been going on for quite a while, but HitRECord took a mighty huge step in its evolution recently when it launched its very own television show — HitRECord on TV — on something called Pivot. Wait, wait, wait. Before we continue, we should probably make sure we all know what HitRECord is, right? Right. So let's take it directly from the website's own words, shall we ...
"Writers, musicians, illustrators, photographers, video editors — artists of all kinds are invited to contribute their ... read more
A lot of factors are at play when it comes to making a social media campaign go viral. The content needs to be engaging, and it needs to encourage people to share. Timing matters too. But perhaps most importantly, the tweet, image or video needs to connect to an audience. All of this was at play, and more, in the three best social media campaigns of 2013.
Oreo's “Dunk in the Dark” Tweet
Companies pay millions to run an ad during the SuperBowl, because they know they have an enthusiastic audience. ... read more
Netflix shocks the world
Here's a headline:
"Netflix survey says U.S. TV viewers enjoy binge-watching."
It can be filed next to these headlines:
"The government doesn't get along."
"Study claims December much colder than August."
And, "Writer: 'Breaking Bad' is better than whatever you're watching."
Let's hear it, New York Times ... No, wait! — resident CNN tech dude Brian Stelter:
"A Harris Interactive survey commissioned by Netflix and released on Friday found that a majority ... read more
Fans of different shows and movies have their own unique memes, so today I would like to take a look at a very specific meme that comes directly from a specific Pokemon, Espurr. Firstly, Espurr is a Pokemon that originates from the Pokemon X&Y games. It is a fuzzy, small, dull light purple creature that somewhat resembles a short-limbed cat standing on its hind legs. This Pokemon has large folded ears, because according to the Pokemon X Pokedex entry, and from the Pokemon Y Pokedex entry we ... read more
YouTube and Google. It's a marriage made in Internet heaven.
Or, well, at least that's what the suits behind both entities would love for you — yes, you! — to believe. It's also why YouTube announced plans this week to move forward with a little less than half the channels it backed about a year ago, when the video streaming service pumped more than $100 million into creating channels with original programming.
Cynics, as you may expect, are shouting words like "oh," "no," "I," "told," ... read more